14th & Co.
SMB operating systems · client delivery · Delivered
A service-provider operating system for a national transportation company.
The signal. The whole engagement resolved to one pattern — install standards and governance where there were none: a defined provider model with enforceable eligibility across the full lifecycle.
What it is. A delivered SMB operating system — a target provider model, an eligibility + continuation policy, an operating playbook with field SOPs and a decision-rights matrix — surfaced through a live executive portal. The clearest proof I have that an embedded read of a workflow becomes a governed operating system.
Wyzerr
0-to-1 · enterprise research · exited · Delivered
Enterprise customer-insight — co-founded, then exited.
The signal. Point-of-sale feedback was broken — long surveys nobody finished, data too biased to act on. The signal, found by watching real shoppers: the problem wasn’t the questions, it was the experience. People won’t take a survey; they’ll play.
What it is. A customer-insight technology company I co-founded and ran as Experience Lead (2013–2018): gamified point-of-sale research adopted by 2,200+ businesses across 52 countries, with in-store tools that informed early Walmart Pay. Acquired by an investor; it operates today under a different name. Forbes 30 Under 30 · Rising Tech Stars.
GAMUT
AI commerce infrastructure · Building
Governed, agent-run commerce infrastructure for creators.
The signal. One governed, event-sourced spine — with tenant-scoped status, lifecycle controls, and default domain-agent profiles — designed to run a creator’s commerce from a single auditable loop.
What it is. Governed, agent-run commerce infrastructure for creators: a canonical event-sourced spine with tenant-scoped status, lifecycle controls, and four default domain-agent profiles. Preflight is PREPARED; durable proof to date is the EverDriven onboarding-continuity run; creator-commerce and first-creator pilots remain pending.
CallCatch
Applied-AI workflow · pilot · Building
Applied-AI missed-call recovery for service businesses.
The signal. A missed call is lost revenue. One durable recovery flow catches it, works the outbox until the contact is handled, and hands off to a human the moment it needs one.
What it is. An applied-AI missed-call recovery build for service businesses: a durable recovery flow with a retry outbox and a clean human handoff. Live-tenant proof is still pending.
HUE Unlimited
Enterprise creative AOR · Building
An enterprise creative agency-of-record.
The signal. Across every client the diagnosis is the same — a systems gap, not a taste gap: brands generate cultural activity but have no always-on layer to turn it into accumulation.
What it is. An enterprise creative Agency-of-Record — retainer plus activation modules — that encodes taste into a repeatable Production OS, across a 4+ year Spotify Frequency relationship now producing the Akon docuseries and Frequency Zine 039. Here as breadth, after the core enterprise/applied-AI cases.